Of New Beginnings
When I was pregnant, I made a promise to myself. I promised that for the first 3 years, I will focus my energies entirely on our little one. I would give her time and my attention, help her gain autonomy and with that taken care of, gradually reclaim and consolidate my new self. In 2016, … Continue reading Blog
Why we must celebrate Flipkart’s Generation Equal
“Please don’t unduly stereotype. It’s bad for our children. It’s bad for our society. And as more parents, in the absence of choice, turn creators from consumers, it’s imminent that stereotypes will soon be bad for business too.” Busting Gender Stereotypes One Child At a Time, Quint When I launched EqualiTee in June 2018, we wanted … Continue reading Blog
Equal Partners and Not Just Siblings
I never really gave the cultural ethos behind the festival of Raksha Bandhan much thought when I was growing up. We celebrated it simply because there was something uniquely tender about a festival that focuses entirely on the bond between a brother and sister, something that isn’t routinely celebrated or discussed. We weren’t very high … Continue reading Blog
An atypical child enters the swimming pool and ALL the other children in the pool scurry away. The lonely child feels lonelier and is unable to even say it. A child with a divorced mum is teased and bullied at school because “his dad left him”. The bullied child hits back with punches and kicks. … Continue reading Blog
Introducing EqualiTee – gender-cool merchandise for kids
Today I am excited to share with you EqualiTee, my awesome new collection of gender-cool merchandise which challenges flawed stereotypes we inherited and lets our little boys and girls be whoever they wish to be. The Story I am a parent of a 3 year old. In these 3 years of being a parent, I have found myself overwhelmed … Continue reading Blog
Cricket bat for boys and pink boundaries for girls
Earlier this month, I went for a picnic with my daughter and a bunch of her playschool classmates who were accompanied by their moms. We hadn’t met in a while and thought it would be most convenient for everyone to take the kids to a park after school and enjoy the afternoon together. What followed … Continue reading Blog
HOW TO MANAGE A TRUCE WITH SCREEN WARS WITH TEN EASY (not really) RULES
Picture this- Your living room at 7pm: You are reading a book. Your child is engrossed in cutting out pieces of cardboard to make colourful spinning wheels. The room is littered with bits of paper, toys, an upturned box of circuit making for kids, clumsy hand -made paper bands that say ‘Spiderman’, colour … Continue reading Blog
Six FAQs About Managing Media With Children
The past few weeks have been particularly horrifying for Indian parents with troubling news of Blue Whale suicides, injuries and internet addiction in children pouring in from different cities in the country. It is tempting to believe that this sudden spurt of media related addictions and self harm in children is only a result of … Continue reading Blog
Project in Spotlight – A Call To Men
Anyone researching the internet about organizations and individuals that are working towards breaking gender stereotypes and creating equal spaces...
How technology manipulates minds of our kids
I have been following the writing and talks of Tristan Harris for some time. An Ex-Design Ethicist, he founded an initiative called Time Well Spent...
Media and Children – Part 2 – American Academy of Pediatrics recommendations for ages 5-18 years
This is the second part of the 2-part series based on American Academy of Pediatrics' recommendation for children's use of media. In this part, we will cover...
Media and Children – Part 1 – American Academy of Pediatrics recommendations for ages 0-5 years
One of the biggest parenting challenges in today’s day and age is regulating use of media by kids. Parents experience often contradictory emotions – pride at ‘how well’ their young...
It's amazing how when you set out to do something that moves your spirit, things just start falling into place and you begin meeting and connecting with people...
Ever faced awkward questions from your kids? Watch our new series Awkward 101
One of the difficult parts of working alongside a friend is that 'work' conversations don't strictly remain in those confines. The joyful part...
When the birds and the bees decide to knock you out
Every parent I know lives in mortal dread of the moment when their children will eventually decide to upturn the humdrum of everyday...
Heineken’s Open Your World – Can brands mediate social chaos when they cause the chaos?
I read a piece in the last edition of Mint Lounge on how Activism is for activists, not advertisers. It spoke about how brands in their zeal to appear...
Where are the men?
It’s been a few days since our first workshop on Child Sexual Abuse Awareness and Prevention in Delhi and we’ve spent quite some time going back and forth...
Why “people like us” need to talk about Child Abuse
As we get set for our inaugural workshop next week, we have been reaching out to friends, colleagues and their networks to spread the word about the discussion...
Making a start – Candidly
“The personal is political”. I originally heard this phrase more than a decade back at college. At that point, I still understood it theoretically...
Pink tea cups & blue genes
I recently posted a picture of my nine year old son playing with his cherished set of plastic kitchen utensils on my Facebook wall. I had expected some...